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Bowhay Chiropractic

Bowhay Chiropractic, currently located at 1123 N. Sixth St., will relocate to a new building being constructed at Sixth and Summit streets when the building is ready in January.

A chiropractic business in Beatrice is planning to move to a new location early next year.

Bowhay Chiropractic, currently located at 1123 N. Sixth St., will relocate to a new building being constructed at Sixth and Summit streets when the building is ready in January.

Jace Bowhay, owner of Bowhay Chiropractic, said the business has been in its current location since he started the practice in January 2017.

“My landlord has been great to work with overall, but everybody eventually wants to own,” he said. “With the rent going up and my initial contract expiring at the end of this year I was looking at other options.”

Bowhay expects the new location to have better visibility than the current office north of Runza, and is excited about the coming move.

The clinic at the new location will be a similar size as the current location, but will offer additional services.

“As far as the back of the building, instead of being a bathroom and a closet it’s going to be kind of like its own business with a massage therapist in there,” Bowhay said. “It’ll have more options for patients because I know a lot of patients go to Lincoln for massage therapy because it’s so full here.”

Bowhay graduated from Beatrice High School in 2010 and went to Hastings for his undergraduate degree. He then went to Kansas City for graduate school before starting his practice.

Treating each patient as an individual and not pushing an elaborate treatment plan on his patients is a priority for Bowhay, who said many patients visit the clinic on an as-needed basis.

“I do a low-pressure approach,” he said. “I don’t do big, long treatment plans. I do as-needed treatment. Every patient that comes in I give a different treatment plan to. It’s not always a one-size-fits-all type of plan. A lot of patients are maintenance or come in as needed.

“I don’t do as many therapies. I do the adjustments and let the adjustment do its thing. I have therapies as an option, but I don’t prescribe them to every single person.”

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